Let’s get right to it: if you’ve got a website, or are thinking of making one, you need to know how web design and SEO are like two peas in a pod. This is exactly what Innovate Media Canada’s blog about Web Design and SEO gets into, and I’m here to break it down for you in simple terms.
User Experience (UX) and SEO
First things first, if your website is a pain to use, nobody’s going to stick around. Good user experience means people stay longer, and Google likes that. It’s all about making your site easy and enjoyable to use.
With more than half of web traffic coming from mobile devices, your site has got to work well on phones and tablets. Google’s big on this too, and they’re more likely to show your site in search results if it’s mobile-friendly.
Website Speed and Optimization
No one likes a slow website. A slow site can drive people away, and that’s bad for business and SEO. Google’s even made speed a part of how they decide where your site ranks.
Your site’s content needs to be easy to read and well-organized. This isn’t just good for visitors; it helps Google understand your site better, which can help with your search rankings.
On-Page SEO Elements
Things like meta tags and image alt text might sound technical, but they’re basically just signposts that help Google and visitors understand what your site’s about. This stuff really matters for your site’s visibility.
Internal Linking and Navigation
Think of your website like a map. You want everyone to find what they’re looking for easily. Good linking between pages helps visitors and Google navigate your site, which can give you a boost in the search results.
SSL and Website Security
Security is huge. Having an SSL certificate (that’s the ‘https’ and padlock in your web address) isn’t just about keeping things safe; it also tells Google your site is trustworthy, which can help your rankings.
By understanding how web design and SEO work together, you’re setting yourself up for success in the digital world. Innovate Media Canada’s blog makes it clear that it’s not just about having a website; it’s about making one that’s both easy for people to use and easy for Google to find. If you’re looking for Web Design in Calgary, Innovate Media Canada seems like the obvious choice.